How to make your product better and cheaper at the same time
If you’re in the sales game, then you know you need a great product for your company to succeed. Without a solid product, it’s impossible to build that sought-after word-of-mouth that every business needs to survive. But businesses should also strive to make their products better. Users evolve and so do products, but that can be difficult if you’re not ready to handle the added costs. But what if someone told you it was possible to make your product better and cheaper at the same time? Are you going to believe them or call them crazy. The good news is that you can. You just need to follow these steps to make sure it happens:
1. Develop the best product you can right now.
If you can develop a solid product starting out, then it’s easy to get the things you need to go back to the lab and experiment with improvements: customer feedback. Your customers, after actually using your product, will be able to tell you the things that work and the things that don’t. Every customer knows that companies and products are not perfect. It’s how a company reacts to these imperfections that sets it apart from the rest of the competition. Are you the type to listen to your customers, or will you continue to bang your head against the proverbial wall?
2. Include customer suggestions.
You need to carefully evaluate your target market before you ever start selling to them. Once you know who they are, you also know you can trust their opinions. While one person may have an unfounded complaint that goes against the purpose behind the product, if the same feedback starts coming back repeatedly, you may want to start looking at it in a second generation of the product. If customers know you’re listening, then they’re more likely to try your next-generation model and tell their friends about you.
3. Mass production.
With customer satisfaction comes market power when it comes to mass production. The more of your product you can produce, the cheaper the cost will be. And if you have a market that is already ready to support you with their purchases and recommendations, then it is easier to negotiate with manufacturers about the future production of your product.
With all these factors, it is possible not only to get a better price, but also to create a better product. Don’t try to do everything at once. It will not work. Instead, do your best, listen to your customers, and then use their feedback to find the right mass production manufacturing company.
#product #cheaper #time